Archive for January, 2008

Make Your Webpages Search Engine-Friendly

Tuesday, January 8th, 2008

Google, Yahoo!, MSN, Altavista are the major sources of traffic on the Internet search engine. Design a search engine friendly site for you to rank in the search engines easily and to obtain more visitors. Remember always that there is no point in setting up a website unless there visitors coming in. These search engines follow links to a page, reads the content of the page and record it in their own database. The programs used in major search engines are called crawlers or robots. They index websites and list these websites on their search result pages.

Avoid using frames on your website, because this will only confuse the search engine robots;it may result in abandoning your site. It will not facilitate the ease for users to bookmark a specific page in the site. Never ever present important information in Flash movies or images, your search engine ranking will be affected very much.Remember that search engine robots can only read text on your source code.

Use meta tags accordingly on every page of your site, doing this will make the search engine robot’s job easier. The robot will know at first glance what particular page is all about and whether or not to index it more frequently. Quit using wrong HTML tags in making style in your page, instead use CSS {Cascading Style Sheets}, this eliminates redundant HTML tags that make your pages more lighter and faster to load. This is more effective and efficient.

Keyword Density

Friday, January 4th, 2008

Keyword density indicates the number of times the selected keyword appears in the web page. However, remember not to overuse keywords.It must appear just enough at important places.

Repeating your keywords on every each line will make it seem like an artificial or spam site. Search engines like Google will ban your site in no time.

To compute for keyword density, express it in percentage of the total word on a web page. The acceptable keyword density to be recognized by search engines is between 3% to 5% only and must not exceed.

For example if you have 300 words on your Web page, the density of keywords on this page is derived by multiplying the total number of words appearing on your Web page by the acceptable standard of say,5%. That means is 300 multiplied by 5%. Therefore your keyword density must only be 15.

This rule applies to each page on your site but also a set of keywords that relates to another product or service.